Send Emails To Fill Your Summer Calendar
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Wednesday, July 05, 2017
By Holly H
With PhotoBiz, you can send free emails to generate more business and stay top of mind with customers.
We give you 100 free emails to send each month, so why not use them? Here's how to do it:
SEND FREE EMAILS TO GENERATE MORE BUSINESS
Sending emails is super easy. Visit the MARKETING tab in your control panel. Pick a template you like and pop in your images – or use our bank of pre-made marketing images in the stock image gallery. Write a few words and then send to your client list. Surprise! Your website has been saving client contact info for you for this very purpose.
Take a peek into your CONTACTS tab, and you'll see everyone who booked a session, bought something, logged into a gallery, commented on a blog, filled out a form, or entered a contest. All you have to do is whip up a quick email and send it on. (You can also import your customer list easily.)
100 emails for free. Each and every month. That’s enough to keep you busy the whole summer! (And fall, winter, and spring, too!)
QUICK IDEAS FOR EMAILS TO SEND
FILL YOUR CALENDAR NOW
Since the kids are out of school and the weather’s nice, now’s the perfect time to book a family session. If you have room in your schedule, consider sending a "last-minute" special to encourage procrastinating clients.
PROMOTE SUMMER MINI-SESSIONS
Summertime is perfect for mini-sessions on the beach, capturing a day in the park, or just having a fun family picnic. Send a little email that reminds your clients to capture their fun family memories in ALL seasons, especially fun summertime ;)
PRE-REGISTER FOR FALL/WINTER
It’s hot summer now, fall and winter are just around the corner. Then comes school and the holidays... next thing you know everyone is crazy busy with little time to think about booking a photographer. Encourage clients to pre-book fall sessions so cards and gifts will be ready on time and nobody has to stress at the last minute.
BLOG UPDATES (OR JUST SAY HI!)
Relationship marketing is all about building connections. One-and-done clients aren't going to keep your schedule full. Build a base of loyal customers by providing regular updates showing what you’re up to help keep customers in the loop and keep them coming back.
Need help? Our team is just a phone call away!