Along with your website, you automatically get 100 emails to send each month, totally free.
There are plenty of ways to use email marketing (and remarketing) to effectively reach your customers according to a user's behavior.
Perhaps you’d like to share a secret deal with your biggest fans. Now you’ll have ready-made lists of people who actively click and get involved with your business.
Maybe you’d like to send “second-chance” emails to people who opened your offer... but didn’t click through. A message that creates urgency can work well for a group that is weighing their options before they buy. (“Only a few spots left... don’t miss out!”)
You can send follow-up notices to people who didn't open your initial message. Some people are just bad email-checkers. Don't let them miss out on your deal just because they took a few days off!