You spend a lot of time creating your images.

Planning the session. Getting the lighting right. Working with your client. Editing hundreds of photos. Delivering the final gallery.

Then someone takes a screenshot.

Watermarks have been around almost as long as photographers have been sharing images online. They may not stop every screenshot or unauthorized use, but they can make it much harder for someone to pass your photography off as their own.

They can also keep your business name attached to your work when your photos are shared online.

And now, creating one is a lot easier.

PhotoBiz has a new free Watermark Maker for photographers that turns your existing logo into a transparent watermark you can use in your galleries, Lightroom, Photoshop, Canva, and more.

Should Photographers Still Watermark Their Images?

There isn't one rule that works for every photographer.

Some photographers prefer completely clean images, especially on their portfolio or social media. Others watermark every proof they send to a client.

The better question is:

Where does a watermark make sense for your business?

Client proofs are one of the strongest examples.

If you're allowing someone to review dozens or hundreds of images before purchasing or downloading them, placing a watermark across those previews makes it less convenient to simply screenshot the proofs instead.

Watermarks can also make sense for:

• Client galleries
• Proofing galleries
• Event photography previews
• Sports photography
• School photography
• Sneak peeks
• Social media previews
• Blog images
• Images sent before final payment or delivery

You don't necessarily need to watermark everything you publish.

Use them where they provide a practical benefit.

Create a Watermark From Your Logo for Free

This is where our latest PhotoBiz freebie comes in.

The PhotoBiz Watermark Maker for Photographers lets you upload your existing logo and turn it into a ready-to-use transparent PNG watermark. There is no PhotoBiz account or payment required to use it.

You can:

• Upload your logo
• Automatically remove its background
• Choose between Center and Tiled layouts
• Adjust the watermark color
• Adjust its strength
• Preview it over a sample photograph
• Upload your own photograph for a more realistic preview
• Download the completed transparent PNG

The finished watermark can be used in PhotoBiz Client Galleries as well as Lightroom, Photoshop, Canva, and other applications that support transparent PNG files.

Put Your New Watermark in Your PhotoBiz Client Galleries

If you're already using PhotoBiz Client Galleries, you can upload your new watermark directly into your gallery settings.

Go to:

Client Galleries → Settings → Watermark Visibility

From there, you can upload your custom watermark and control how prominently it appears while clients are browsing their images. PhotoBiz also lets you display the watermark on the large image view or across both the large image and gallery grid.

You can then decide which gallery events should display your watermark.

One important distinction: gallery watermarks appear while clients are viewing images. They are not permanently added to files clients are allowed to download.

That means your clients can still receive clean final photographs when you choose to provide them.

Don't Have a Watermark Yet? Make One.

You already did the hard part.

You created the photographs.

Turning your existing logo into a watermark should only take a few moments.

Use the free PhotoBiz Watermark Maker to create a centered or tiled transparent watermark, preview how it looks over your photography, and download a file that's ready for your workflow.